Why TWWI Will Succeed in a Big Way, and a Quick Look at the Daily Deals Competitive Landscape.

Aside from Groupon, which is currently the largest daily deals operation by number of subscribers and markets served, there are literally hundreds of daily deals websites, many of which simply ‘syndicate’ deals from Groupon and other larger sites.

After Groupon (in terms of subscribers and markets served) comes LivingSocial, with around 100 markets nationwide. Here’s where the disparity begins. The next competitor judged by the same standards is Daily Dealster with 40 cities, less than half of LivingSocial. In fact, of more than 100 daily deals websites that sprouted up within the past 2 years, only about 25 are still online.

TWWI has already been perfecting its business model for over 1 year, and with solid financial partners, will soon be recognized as a viable competitor in this space. With its unique video-centric approach and the simple fact that they will be offering clients more value for the same or lower investment, they are expected to grow their marketshare exponentially from day one.

To summarize the current competitive landscape, there are only around 10-12 legitimate contenders right now, including Groupon and LivingSocial, and NONE of them has a true national presence. Additionally, of these, one quarter are subsidiaries or branches of other established companies, or are partnered exclusively with an established company. This may provide stability and allow for more aggressive growth, but it also limits flexibility and hampers the ability to adapt, something that TWWI doesn’t have to deal with.

Another Thing to Remember is that Google Already Tried to Buy In to this Business Once buy Acquiring Groupon, and They’re Likely Still Watching this Market Closely…

With that in mind, a highly-marketed small cap company like TWWI could become an acquisition candidate in the near future, provided they capture sufficient market share to meet Google’s criteria.

Another possibility that is purely speculative, but definitely viable, is a large player like Google/AOL/Microsoft looking for a way to dominate in the daily deals space, but without paying Groupon’s lofty price tag and with LivingSocial not selling, the next potential strategy could be to simply buy up the smaller players by city and roll them into a single brand…

The bottom line is that TWWI is now active in the space, and you can expect to see them heating up throughout the week as more and more positive press is released. At its current price of around 1 cent, this company is extremely undervalued and could very well represent our next 1000% gainer with a little more market attention!

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